The TrueSpirit website is a modernized site designed to help busy parents who are comfortable with technology find and purchase their child’s required school clothing more quickly and easily. It is useful because it utilizes a shopping list to ensure they know what items they still need to purchase and also keeps track of their child’s sizing information so they don’t need to constantly fill in certain fields. TrueSpirit is a company who believes that children’s uniforms should be created with a bigger focus on modern fashion. They wish to cater to a younger generation of parents who are very computer literate.
This was a student project.
Final Concepts
Research
Personas
User-based design decisions
Iteration and Wireframing
Site Maps and User Flows
Created a sitemap to get plan the basic information architecture. Also created a user flow for the entire checkout process.